Anywhere you travel in the Philippines, you’ll undoubtedly see a cheerfully smiling potato next to a bright green kiosk bearing the now-famous name Potato Corner. This food cart’s business has grown both domestically and abroad, and it is now the first place that aspiring entrepreneurs think to start. Since more than 25 years ago, Potato Corner, known as the “World’s Best Flavored Fries,” has held a prominent position in the food market.

In October 1992, Potato Corner launched its first location in the Philippines. The following year, it started franchising. Today, it has developed from modest carts into in-line stores that can be found practically anywhere across the world, including malls, hospitals, schools, bus stops, amusement parks, and even travel hubs in some nations.