The largest fast-food chain in the Philippines is called Jollibee. It is the corporate headquarters of Jollibee Foods Corp. (JFC), whose catchphrase is “Bida ang saya” at “Ianghap sarap.” Its top-selling dishes include Chickenjoy, Jollibee Spaghetti, Yumburger, Amazing Aloha Burger, and many more.
A interesting fact about Jollibee is that it was first established in 1978 as a Magnolia Ice Cream shop in Cubao, Quezon City. Owner Tony Caktiong found that the majority of consumers prefer hot meals to go with their desserts. He changed his menu from ice cream to rice dishes, hamburgers, and hotdogs as a result.
In a short time, Jollibee changed its focus to quick service dining. Foreigners and Filipinos alike throng to sample the flavorful chicken. Franchise purchases became popular with entrepreneurs.
How to Franchise Jollibee
Step 1: Fill out the application for Jollibee Franchise.
Check the online form at www.jollibee.com.ph. Or you may submit the requirements at the address stated below.
Step 2: Ready your proposal and the following requirements.
- Detailed resume of franchise applicant
- Letter of Intent with the address of the proposed site and the applicant’s contact details
- Vicinity Map of Proposed Site for the onsite visit and evaluation
- Legal document verifying applicant’s site ownership (optional)
Step 3: Mail the documents.
Once you have completed the requirement, send it to:
JOLLIBEE FOODS CORPORATION
Franchising Services Department
5th Floor Jollibee Plaza
#10 F. Ortigas Jr. Road
Ortigas Center, Pasig City 1605
The application process is usually done within one month. However, Jollibee emphasized that evaluating the proposed location is only the initial step of the application procedure.
Jollibee Franchising Business Reminders
To become eligible as a Jollibee franchisee, you must be someone with good community standing. Also, as a franchise owner, you must have strong leadership skills for handling people. In addition, you need to devote time to managing the restaurant. Most importantly, you must complete the training program to obtain a Jollibee franchise.
Furthermore, be reminded that the application for the Jollibee franchise is open for individuals only. You can initially apply for it. Once you get the approval, you can create a corporation with a clear statement of ownership.
Address: Jollibee Plaza Building, Emerald Ave., Ortigas Center, Pasig, Philippines
Landline: (02) 634-111